home *** CD-ROM | disk | FTP | other *** search
- <text id=94TT0166>
- <title>
- Feb. 14, 1994: To Our Readers
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1994
- Feb. 14, 1994 Are Men Really That Bad?
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- TO OUR READERS, Page 4
- </hdr>
- <body>
- <p> Henry Luce died before the advent of personal computers, CD-ROMs
- and fiber-optic networks. But he was a great believer in finding
- the best ways to get information into the minds of readers,
- and as TIME explores these new media, we continually ask ourselves
- how Luce--with his perfectionism, his eye for excellence and
- his missionary zeal--would have done it.
- </p>
- <p> Our founder's approach seems to be paying off. When Macworld
- magazine selected the 10 best Macintosh CD-ROM programs for
- its March issue, three were ours: TIME Almanac 1993 (Best Almanac
- CD), Clinton: Portrait of Victory (Best Politics CD) and Seven
- Days in August (Best History CD). Seven Days is a multimedia
- account of the week in 1961 when the Berlin Wall was erected.
- "Of all the discs I surveyed," wrote Macworld editor James A.
- Martin, "this one is my favorite, for it best exploits the real
- potential of CD-ROM as a medium that can add depth and perspective
- to a topic."
- </p>
- <p> TIME's foray into computer networking, meanwhile, continues
- to set the standard for interactive news services. Four and
- a half months after we began making TIME available in electronic
- form on Sunday afternoon (a day before the magazine hits the
- stands), we've logged more than 1 million visits to the TIME
- Online area of the America Online computer network. Our electronic
- message boards, where readers discuss news stories and current
- events with the journalists who cover them, are already crammed
- with comments--nearly 13,000 in all.
- </p>
- <p> When the information superhighway comes to town, TIME plans
- to be there as well. Time Warner, our parent company, is scheduled
- to begin testing a Full Service Network in Florida later this
- year, delivering interactive video over fiber-optic and cable-TV
- lines to 4,000 homes in Orlando. As part of that system, TIME
- journalists will collaborate with partners in various TV news
- divisions on a service called News on Demand that will let viewers
- see the stories they want, when they want to see them. Subscribers
- interested in Tonya Harding, for example, might order up both
- the 30-second summary that aired on the nightly news and the
- 45-minute press conference held by her ex-husband's lawyer that
- was carried on CNN. By pressing a button on their TV remote
- control, they could even have TIME magazine's analysis of the
- story printed out by an ink-jet printer attached to their cable
- box.
- </p>
- <p> Henry Luce would be proud.
- </p>
- <p> Elizabeth Valk Long
- </p>
- <p> President
- </p>
-
- </body>
- </article>
- </text>
-
-